Monday, March 31, 2008

Aspinwall to re-brand its products

Aspinwall to re-brand its products

 

KOCHI: Aspinwall & Co. Ltd., which traces its lineage to 1867, is on a re-branding mode and its logistics, coffee, coir, plantation and tourism divisions are slated to get an image makeover at a cost of over Rs.50 crore, company sources said here.

 

Mr. Rama Varma, later, unveiled a plaque to mark the new identity of the company.

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